Archive for the ‘marketing’ tag
Restaurant Sign Holders
Restaurant Marketing 101: Build Your List
Restaurant Marketing 101: Build Your List!
So you’re looking for some restaurant marketing tips for the Internet, eh? Well good, you’ve come to the right place!
The first thing you need to understand about marketing your restaurant (whether online or off) is the power of building your list of customers’ contact info…
So you can continually stay in touch with them and get repeat business from people who’ve already let you know they enjoy your restaurant in one way or another (either by filling out a form in the check-holder, or an opt-in form on your Facebook Fan Page, etc.)
You see, there are 2 main concepts you need to focus on when it comes to Internet Marketing…
1. Traffic
2. and Conversions
That’s it!
Simply put, you need a system in place to convert your traffic into leads and sales.
One simple off-line way to do this is to create little sheets of paper that you insert in your check-holders that say something like, “Sign up for our VIP Club…to receive special offers, VIP invitations and any other exciting info from us!”
Don’t underestimate the power of doing this! Even if you only get 5% of your diners to sign up, your still getting permission from them to contact them any time you feel like filling up The Restaurant with a special offer. But you can actually expect to get a far greater response based on our experience.
==>Let me give you an example of how this works… My husband and I frequent a few restaurants here in Tucson that are owned by an extremely successful local restaurant owner.
How successful, you ask?
Well, he now owns many more restaurants in several states, including Colorado, Texas, and California. Part of this success undoubtedly can be attributed to the quality of the food and service and the great atmosphere each restaurant has. But if you ask me, he’s been able to open so many restaurants because he’s always able to fill his tables up.
How? Marketing!
He has a “VIP Club” in his check-holders and on his websites… and people sign up for them because he’s always giving great offers. Anytime there’s a special occasion or holiday (or when he simply wants more business) we get an email from him. And you know what? It works! We go to his restaurants more than any others simply because he follows up and stays in the forefront of our minds.
Being Internet Marketers ourselves, we saw the power of this simple concept and we’ve been able to add some other tricks of the trade to really get some great results for some restaurants we’ve been working with on their restaurant marketing campaigns.
“Sign up for our free 7-Day Online Video Series below and we’ll give you 7 more ways to market your restaurant on the Internet…”
http://ontopinternetmarketing.com/restaurant-marketing/
About the Author
“I have been using the Internet to market various businesses for the last couple years now. I primarily use Social Media platforms, such as… blogs, Facebook Pages, Facebook Ads, and Social Bookmarks to both raise awareness through those mediums themselves… and to also boost a website’s SEO “link juice.” I am also a student of direct marketing and copywriting, using these tools to increase conversions as well as follow up with customers and prospects.”
For 7 Restaurant Marketing Tips that will help you get more customers quicker than you thought possible, go to
http://ontopinternetmarketing.com/restaurant-marketing/
Led Sign – Galaxy Diner Neon Poster Sign
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Double Side Sidewalk A Frame Chalkboard menu board $69.00 This is one of our best selling products. We sell more than 2000 pieces per year. We offer the best quality at very competitive price. Our A-frame chalkboard measures 20″x39″ with double side 17″x28″ writing area. The frame is made of durable and well finished wood. You can create your message on the signboard. It’s perfect for restaurants and shops. This chalkboard is only for regular chalks, DO … |
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The Sign $8.99 From the New York Times bestselling author of The Last Templar New York Times bestselling author Raymond Khoury returns with a provocative thriller set at the intersection of science religion and history in which a sign in the heavens may unleash hell on earth…From the New York Times bestselling author of The Last Templar New York Times bestselling author Raymond Khoury returns with a provocative thriller set at the intersection of science religion and history in which a sign in the heavens may unleash hell on earth… |
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The Invention of the Restaurant: Paris and Modern Gastronomic Culture $18.78 Why are there restaurants? Why would anybody consider eating to be an enjoyable leisure activity or even a serious pastime? To find the answer to these questions, we must accompany Rebecca Spang back to France in the eighteenth century, when a "restaurant" was not a place to eat but a thing to eat: a quasi-medicinal bouillon that formed an essential element of prerevolutionary France’s nouvelle cuisine. This is a book about the French Revolution in taste and of the table–a book about how Parisians invented the modern culture of food, thereby changing their own social life and that of the world. During the 1760s and 1770s, those who were sensitive and supposedly suffering made public show of their delicacy by going to the new establishments known as "restaurateurs’ rooms" and there sipping their bouillons. By the 1790s, though, the table was variously seen as a place of decadent corruption or democratic solidarity. The Revolution’s tables were sites for extending frugal, politically correct hospitality, and a delicate appetite was a sign of counter-revolutionary tendencies. The restaurants that had begun as purveyors of health food became symbols of aristocratic greed. In the early nineteenth century, however, the new genre of gastronomic literature worked within the strictures of the Napoleonic police state to transform the notion of restaurants and to confer star status upon oysters and champagne. Thus, the stage was set for the arrival of British and American tourists keen on discovering the mysteries of Frenchness in the capital’s restaurants. From restoratives to Restoration, Spang establishes the restaurant at the very intersection of public and private in French culture–the first public place where people went to be private. |
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